Recruitment breaks through 90%
The 2nd China Wardrobe Exhibition Creates Good Results Again
â– Text / Hu Liangbiao
2012 March 24 -26 days, the Second China (Guangzhou) wardrobe exhibition will move to Guangzhou Poly World Trade Expo-held. The exhibition was jointly sponsored by the National Chamber of Commerce and Industry Furniture Decoration Chamber of Commerce and Asia-Pacific Media. At the same time, it received "China Wardrobe", "Jushe · Chinese Cabinet", Asia-Pacific Home Furnishing Network, Sina Leju Network, Soufang Home Network, Sohu Home Network and other industries Strong support from mainstream media.
According to the organizing committee, since the second China ( Guangzhou ) Wardrobe Exhibition was launched in the middle of the year, the progress has been very smooth, and it is like a broken bamboo. As of press time, 90% of the booths of the 2nd Guangzhou Wardrobe Exhibition have been sold, and the whole wardrobe hall on the first floor is even more difficult to find.
The first national sensation, professional effectiveness led to an explosion
Looking back on March this year , with the joint efforts of various units and associations, the first China ( Guangzhou ) Wardrobe Exhibition was a complete success. Among them, Sofia, Holocaust, Lauka, Siniman and other first-line wardrobe companies It has received strong support from Wanhua, Coloful, Dunmei, Senno and other supporting enterprises .
According to the statistics of the organizing committee: nearly 300 wardrobe and accessories companies participated in the first exhibition, displaying the latest products and high-tech in the 20,000 square exhibition hall, and 62189 professional visitors from 34 provinces across the country visited and purchased . Among them, there were 31,507 professional distributors.
In the face of such an unprecedented grand occasion, exhibitors and visitors have expressed that they have far exceeded the expected effect, and " professional" and "effective" have become the most powerful explanatory words for this exhibition. Many exhibitors decided to continue to participate in the 2012 exhibition, and booked the exhibition location on the spot with the organizing committee. And some enterprises that missed the first opportunity of the first exhibition also made up their minds and expressed that they must participate in the second exhibition.
Moved to Guangzhou Poly Museum, the largest in the country
In order to reinvent the industry outbreak of the Chinese wardrobe industry and meet the further needs of more exhibitors, the second wardrobe exhibition shifted to Guangzhou Poly World Trade Expo. The pavilion is located in the new East Port Road, Guangzhou, Zhuhai District, adjacent to the Fair 3 Hall, Poly pavilion three floors of the exhibition hall is divided into six criteria, the overall area up to nearly 70,000 square meters, subway line eight Pazhou Exit C of the station is more directly connected to the entrance of the exhibition, providing more convenient and quick conditions for the participants of the exhibition.
Compared with the first exhibition, the second wardrobe exhibition will have a larger exhibition scale, more participating brands, and more professional targeting. At that time, the first-class soft and hard facilities in the exhibition hall will also provide more professional services for exhibitors. .
Nearly 400 exhibitors, covering the entire industry chain
Since the launch of the second China Wardrobe Exhibition, since the start of the work, it has received Lauka, Siniman, Han Li, Kaiya, Piano, Marg, Novi, Jiudu, Deville, Shijiju, Yadis, Jane Epaul, Etlay, Ai Yige, Mercer, Hongyang home delivery, East, old carpenter, Dunmei, Wanhua, Yat, Senno, Huafangzhou, Erling, Yuan Fang et al.'S first beneficiary customer's strong support, its exhibition scale and intensity is higher than the previous one.
At the same time, the 2nd Wardrobe Exhibition was also received by European styles , Dinggu, Shangpin Home Furnishing, Yude, Weiyi, Guante · Danish style, Stanley, Coleno, Esley, Fort Merlot, Yadan, Bang yuan? Famous craftsmen, Xinbiao, Bile, Earl's Earl, Conrad, Golden Cabinet, Yitai, Meijia Wardrobe, Aigao Home, Apple Noble, Spandi, Newcastle Home Furnishing, etc. Build great confidence. Other cross-border giants such as Windsor Castle, Dynasty Elisie, Musi Aiya, Landuo Home Furnishing, Moganshan, Oujin Wardrobe, Meibu, Jinqilin and other manufacturers also participated in this wardrobe event. At the same time, he expressed the hope that through such a high-quality platform as the Guangzhou Wardrobe Exhibition, the national marketing network will be quickly laid .
Various signs in the industry indicate that the China (Guangzhou) Wardrobe Exhibition has become the preferred platform for investment in the domestic wardrobe industry.
Six high-end events, Zenghui wardrobe event
The six highlight events held at the same period of the exhibition are the climax of each wardrobe event. Among them, the "China Wardrobe President Summit Forum", "National 1500 Dealer Conference", "Marketing Experts Practical Speech" and other exciting activities are not only for industry experts. 5. Distributors lifted the maze and won unanimous praise from the industry. The awards of "Most Popular Brands by Distributors" and "National Top 100 Wardrobe Distributors" are the only authoritative awards recognized by the industry, and also the goals of manufacturers and distributors in the industry.
During the exhibition, the original wardrobe products launched by the manufacturers are undoubtedly the best weapon for attracting attention and attracting investment. At present, in China, wardrobe products are severely plagiarized and design thinking is limited. In order to promote the healthy and orderly development of the industry, the organizing committee will again hold the "Chinese Wardrobe Design Competition" to select high-end design talents for the industry.
Control of 100,000 distributors data, to ensure the effectiveness of the exhibition
With more than a thousand resident employees throughout the country, Asia-Pacific Media has maintained close cooperation with local home building materials stores for a long time, and has visited major stores, dealers and consumers across the country for many times to conduct full coverage data distribution and survey visits to fully understand Its real business situation, brand demand and consumer demand.
As of mid-November, the Asia-Pacific media has acquired a total of 10 million copies of valid questionnaires dealers, its true, effective response is urgently needed and the dealers essence concerns the market for the promotion of the second session of the Guangzhou Fair wardrobe Do a good job with buyer organizations to ensure that they are also well-known in third-tier cities across the country.
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