October 19, 2025
Street Food
Home decoration market usher in "custom era"
In today's world, as people increasingly pursue a high-quality and personalized lifestyle, the traditional home renovation model is no longer sufficient to meet their needs. The “one-stop renovation†and “private customization†approach is gaining popularity among consumers, marking the beginning of a new era in the home improvement market.
Private customization has become a favorite trend in the home improvement industry. Recently, Shandong Hao Lejia, a leading brand in whole cabinet solutions, launched the “Perfect Kitchen for Trade-in and Trade-in Huimin Opera.†This initiative offered free home measurements and design services for those upgrading their old kitchens. The kitchen plan showcased how businesses are tailoring their services to meet the unique needs of customers, optimizing space and functionality. This not only ensures that appliances fit better with cabinets but also improves color coordination between ceilings, cabinets, and other elements, reflecting the homeowner’s personal style.
Personalization in home decoration has now become a lifestyle for many. Homeowners are incorporating more custom elements into their furnishings, which not only highlights their individuality but also enhances the overall quality of their living space. The scope of customized home improvement has expanded from just closet doors to include sanitary ware, flooring, ceilings, entrances, and furniture. This evolution allows for greater aesthetic satisfaction and meets the diverse preferences of customers.
According to industry experts, more homeowners are leaning toward customized services. On one hand, this reflects the growing desire for individual expression. On the other hand, it shows that the home improvement market is moving towards a more refined and specialized direction.
Design plays a crucial role in private customization. Since every person has different living habits and tastes, true personalization requires tailored solutions. The combination of decoration and customization creates a “home improvement private custom†approach. As a senior manager from a renovation company explained, customer-tailored customization is the result of optimizing based on the owner’s specific needs. It is more human-centered and can better meet the evolving demands of homeowners. Compared to fixed packages, customized renovations are more appealing and likely to become the future trend.
In private design, communication is key. A good design starts with thorough discussions between the designer and the homeowner. Many clients already have some ideas about their homes, and it’s the designer’s job to translate these ideas into practical solutions. In Jinan’s home improvement market, the curtain for private customization is rising. Recently, Xingyi Decoration launched large-scale “private-ordered†promotion activities, emphasizing original design and giving homeowners more control over their renovation process to better suit their individual needs.
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